February 27, 2014

Back of the Wardrobe: Sophie Moore of The Folly Boutique

Sophie Moore from The Folly Boutique was Emma's next project. She wanted to be styled by Emma, as she considers her style quite plain and casual. She does however, usually make a statement with her jewellery and surely, she does love her jewellery.

Sophie is an entrepreneur who had a rather ingenious idea of opening a jewellery rental business. Not just any jewellery rental service, but amazing designer pieces at a low cost. As a customer, all you have to do, is choose your piece, pay a small hiring fee and your jewellery arrives in the post ready for you to style for your fancy occasion, or whatever you might want to wear it for. Once done, you send it back and then possibly choose your next piece to hire. The jewellery is also available for purchase, on the off chance you fall in love with something. Let's just say, Sophie has the privilege of jewellery eye-candy every single day. Fun, right?

She wanted to understand how to wear her clothes better in a way that is flattering, which we all know is Emma's forte. Emma did a great job in bringing out the best of Sophie's body and personality with her clothing and amazing range of accessories, as you will see below in the before and after shots.

It was clear however, that Sophie has great taste and this was reflected not only in her existing wardrobe, but also her amazingly decorated home. I particularly loved her office and her shoe storage, which happens to be an old steel locker.

February 13, 2014

Snippets of Carnaby Street at night

I gave you Carnaby Street during the day and now I'll give you a peek at what it looks like at night.

February 4, 2014

Streets of London: Puma Court E1

So I'm still in the same area and I think I will stick to it for now. I failed to mention that Bull's Head Passage is in East London, for those of you not familiar with London. E3 to be exact. Puma Court is two post codes away in E1(pretty much a 10 minute walk) and one of those alleys you just happen to stumble across. Easy to miss, somewhere hidden among London's typical old buildings, opposite the charming Spitalfields market and providing a quick escape between the old and new.

On the one end of the lane, you step into old architecture and the funky roads of Princelet Street and on the other end, you walk into the modern London with Spitalfields market and the more corporate side of East London. It's a short, but well used little lane. It has charming old lamp posts, face brick buildings, an old Victorian almshouse and yesteryear windows with vintage crockery. Not to mention creepers on the walls, dirtbags on the ground, an old telephone booth, and thriving modern businesses.

I know I'm doing random pathways, alleys and streets, but don't worry, the more famous roads of London will be coming up :)